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Post by juthi52943 on Dec 25, 2023 23:33:21 GMT -5
The new frontiers of marketing continually pose challenges to entrepreneurs. The first was to satisfy the need to be present on the Internet. Establish a relationship with customers that is increasingly personalized and long-lasting. The next challenge was to increase visits to virtual stores through sophisticated SEO techniques. Today the goal of those who deal with web marketing is to help the business establish a relationship with customers. That is increasingly personalized and long-lasting. the relationship Job Function Email List pushed right down to the individual Customer. But how to realize this paradigm? Two critical areas of intervention are the analysis of the Consumer Life Cycle and the optimization of communication channels. A CUSTOMER'S JOURNEY The Consumer Life Cycle describes the sequence of states through which the Customer passes when considering. Deciding, purchasing and finally remaining loyal to the Company. Let's analyze the case of a tourist: in this case the life cycle begins with the first contacts with the Tour Operator, culminates with the purchase decision and ends with the measurement of satisfaction and consequent loyalty. Increasing the duration of the Consumer Life Cycle is the priority today. OPTIMIZE THE QUALITY OF COMMUNICATION.
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